Showcase choices in your storefront by grouping products with a shared option, like color or size
Drive sales to the variety of product options you offer
Display up to 100 product choices under one group
Keep each product's own name, image, and page
Product Groups lets you connect products that share an option, like color or size, so each one gets its own card in your storefront. When a customer clicks a card, they land directly on that product's page, so they can go straight to the option they want.